We tried everything and we're still not getting enough sales leads! Now what?

Everyone from real estate agents, to insurance sales reps to multi-level marketers need sales leads. Without sales leads, in many fields, there is no business. Sales leads are the key to the paychecks of people who work in direct sales so it’s vital to have a constant in-flow of leads to use whenever you need them.

Generating sales leads is a challenge for many. A good number of sales reps rely on referrals for their leads. Others purchase leads based on their niche market. There are even a large number of sales reps who cold call from the phone book. While all of these methods of lead generation CAN work, what works the best is having a stream of traffic flowing from the front pages of Google, for your niche market, directly into a system that generates sales leads for you.

The formula is simple so I’ll lay out the steps for you here…

1.) Set Up A Self Hosted WordPress Blog – Invest a few dollars with GoDaddy and buy a domain name and hosting account and use their application system to install WordPress. WordPress is a great way to start building a presence online fast. WordPress optimizes to Google easily with addition of just a handful of plug ins. From there it’s all about creating the content to attract your niche market and generate sales leads.  Create quality, high value content that will keep them coming back.  If people see you as an expert and view your information as valuable they will continue to listen to what you have to say.  This is also an important element in building your follower base on Twitter and the social media.

2.) Target Niche Specific Keywords To Attract Sales Leads – Create your content by targeting niche specific keywords that are receiving large volumes of search traffic through Google. You can find these keywords by using the Google AdWords Keyword Tool. Focus on keywords that are receiving 5000 to 15000 searches per month and start there. As you begin to generate traffic and leads then you can start targeting larger keywords and key phrases.  Also look at trending keywords and key phrases in your niche.  These types of keywords and key phrases can be a quick trip into large volumes of traffic faster than normal keywords and key phrases.

3.) Offer A Gift/Free Incentive To Your Visitors – People need a reason to opt-in to your list and convert from a visitor to a prospective client, or sales lead. Offering them a gift is a great way to entice them to fill out a form on site. The gift can be in the form of a monthly giveaway for a digital camera, a Kindle or something else that’s really cool, an informational incentive or even product samples. You can incorporate an autoresponder like Traffic Wave for the purposes of building a list. You can also set up a survey system like Zoomerang (click here for example) to generate more detailed leads.

If you choose to use an autoresonder like Traffic Wave to manage and communicate with your sales leads make sure to keep the interaction personal. Mechanical systems turn people off and cause them to unsubscribe. Keep your automated messages brief and too the point. If you have a larger message to convey to your readers, do so via a video, live conference call or webinar. People do business with people. They don’t like to do business with machines. Think of the way in which you respond when an automated telemarketing system calls your phone. Keep it real!

In the event you don’t have the necessary skills to build a system, such as this, for the purposes of generating sales leads, click here to visit Paragon Marketing Solutions to receive a free, no hassle consultation. We’ll be happy to sit down with you and show you EXACTLY what needs to be done to generate sales leads for your niche market, whatever that market may be.

Cheers!

Rex – 239-603-6652 (mobile)

sales leads

sales leads

sales leads

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